3rd Annual
PHARMA COMMERCIAL
DIGITAL & SFE SUMMIT
To be announced!
(Time Zone: CEST)
Join us in-person or online
2 DAYS CONFERENCE
Recorded
The Event!
After a great success of our previous event, we are now getting ready to welcome the most renowned speakers from the top pharma sector to discuss the latest trends and challenges that pharma industry is facing at the moment.
At our 3rd Annual Pharma Commercial, Digital and SFE Summit, you will have an opportunity to join us in-person or online. We strongly encourage you to join us physically as the event is fully equipped with networking opportunities over coffee breaks, cocktail reception, lunches, etc. where you will have a possibility to meet and discuss with decision makers from the industry.
Participants can explore a wide range of sessions including case studies, round-table discussions, panel discussions, workshops, Q&A sessions etc.
We will be looking forward to meeting you at our event!
Key Topics
- Elevating pharmaceutical sales force effectiveness: a strategic imperative
- Transform your cx strategy to deliver more engaging and personalized expreiences at scale for patients and hcps
- 2024 pharma marketing trends: embracing digital transformation and patient-centric approach
- Unleashing the power of omnichannel in pharma: the evolution from multichannel strategies
- Revolutionizing patient experience: key customer experience trends in healthcare for 2024
our Past Keynote Speakers
“get inspired from the world’s leading experts”
Erasmus Holm
Director, Pharma & Commercial Operations
THE GOOD, THE BAD, AND THE ENGAGED: THE FUTURE OF SALES AND MARKETING IN PHARMA
– Market Dynamics: Understand the trends
– Harnessing the Digital Age: Unveiling the power
– Building Trust and Transparency: The importance of building trust
Exploring the future of pharma sales and marketing: decipher market trends, leveraging digital tools, and prioritize trust-building for sustainable success.
Hany Mounir
Commercial Excellence Director
METRICS OF MASTERY: NAVIGATING THE OMNICHANNEL MAZE WITH MCQS
This topic will complement the Omnichannel/Multichannel sections by providing insights into how we can quantify the impact of omnichannel strategies during the planning phase. Specifically, we will explore the Multichannel Equivalency technique and its application.
This addition will offer valuable guidance to the agenda as we refine our omnichannel approach.
Michelle Bridenbaker
Global Medical Information Lead
THE REAL ECOSYSTEM OF PATIENTS AND HCPS WHEN INITIATING MULTI/OMNI CHANNEL ENGAGEMENT VS. SOCIAL MEDIA INFLUENCERS
Marcin Sypniewski
Sales Execution & Alliances Director | Board Member | Executive MBA
PROMOTIONAL MODEL VS DIGITAL AND STANDARD APPROACH TO THE MARKET
– Traditional promo model in pharma is gone – how do field forces should work now?
– Digital vs F2F
– Organon model as experimental approach and unique G2M model
Marc Van Unen
Director, Patient Safety Hub Lead (EU Cluster)
HOW TO LAUNCH NEW HEALTHCARE PRODUCTS SUCCESSFULLY. I ACTUALLY JUST PUBLISHED A PRODUCT LAUNCH PLAY BOOK, SO I CAN ADD SOME REAL VALUE IN THE SECTION ON PRODUCT LAUNCHES
– Preparing the product, the market, and the company for the product launch
– Executing the launch
– Building interdependent launch teams
– Measuring launch success
Mokhtar Elsayed
Head of Global Go To Market Commercial Transformation
FUTURE SALES FORCE MODEL
– Market evolutions and trends
– HCPs insights and needs
– Sales force model for country archetypes
– Sales force competency models
Who Should Attend
Members of board, C-level, Senior Vice Presidents, Vice Presidents, Directors, and Heads of departments from pharmaceutical industry involved in:
- Marketing
- Sales
- Commercial Excellence
- Sales Force Effectiveness
- Omnichannel Marketing
- Multichannel Marketing
- Digital Marketing
- Product Launch
- Brand Strategy
- Digital Innovation
- Business Strategy
- Social Media Marketing
- Customer Experience
- Customer Engagement
- Patient Centricity
- Business Planning
Companies you will meet
Sponsors & Exhibitors are Welcome
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Sponsorship opportunities
If you are looking to build awareness of your brand or you would like to showcase your products or services to as many decision makers in pharma sector as possible, than the “3rd Annual Pharma Commercial, Digital and SFE Summit” will meet and exceed your expectations.
Marxo Smith sponsorship opportunities are designed to fit your business needs starting from pre-build packages to creating your own sponsorship packages, no matter how big or small your budget.
Download the program to see how you can get involved.
PREVIOUS EVENT SPONSORS
ProPharma Group
ProPharma Group is an industry leader providing life science consulting, medical information, pharmacovigilance, and regulatory affairs services to the pharmaceutical, biotechnology, and medical device industries.
We enable clients to deliver their products to patients in the most safe, compliant, and timely manner possible. Backed by years of experience, our highly trained team understands the needs companies have in this heavily regulated environment. ProPharma Group’s experts custom tailor solutions for each of our clients based upon their unique needs and goals.
By creating an integrated compliance solution, ProPharma Group is your global, single source for the insights and services needed to maintain the highest level of value and patient safety throughout the product lifecycle. We are headquartered in Overland Park, Kansas with offices across the country, and around the world.