METRICS OF MASTERY: NAVIGATING THE OMNICHANNEL MAZE WITH MCQS
This topic will complement the Omnichannel/Multichannel sections by providing insights into how we can quantify the impact of omnichannel strategies during the planning phase. Specifically, we will explore the Multichannel Equivalency technique and its application.
This addition will offer valuable guidance to the agenda as we refine our omnichannel approach.
